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Most Watched Streaming Services 2026: Time vs Revenue · 8 places

YouTube took a record 15.8% of all US TV time in August 2026, more than twice Netflix's 7.7%, and Netflix's stock fell about 9% in the two weeks after Oct 14 even though its revenue was up 11.8%.

  • No. 1: Disney+ and Hulu (Disney Streaming)
  • 8 places

01Final list

The leading AIs each built their own list of ten independently. Here is one result that is easy to check: every place has a reason, a source, and the list of AIs that included it.

Order: from most to least AI agreement.

A bright badge means this AI put the entry on its list. A dim badge means it did not.

  1. 1

    Disney+ and Hulu (Disney Streaming)

    4.8% of TV time as streaming (9.3% counting all Disney TV). Disney+/Hulu revenue rose 11% and streaming profit more than doubled to $712M.

    Included it: Claude, ChatGPT, Grok, Gemini, Nova, Kimi, DeepSeek, Qwen. Did not include: MiMo.

    In their lists: Claude: 2 · ChatGPT: 3 · Grok: 3 · Gemini: 3 · Nova · Kimi: 3 · DeepSeek: 3 · Qwen: 3

    What each AI noted 8
    • Claudeplace 2

      Third in viewing time (4.8%) but streaming operating income more than doubled to $712M.

    • ChatGPTplace 3

      Disney's streaming distributor category captured 4.8% of total US TV viewing, while the wider Disney company generated $25.248 billion in fiscal-quarter revenue.

    • Grokplace 3

      Combined 4.8% of TV time; parent holds stronger overall distributor share via linear assets

    • Geminiplace 3

      Holds 4.8% standalone streaming share and 9.3% media distributor share, finally turning DTC profitable with a 15% revenue lift.

    • Nova

      Named differently in its own list: open the full list.

    • Kimiplace 3

      4.8% of TV time with the flywheel finally paying: streaming operating income more than doubled to $712M, and the buyback rose to $9B.

      Source ↗
    • DeepSeekplace 3

      4.8% of TV time and an 11% revenue growth rate that roughly matches its viewing share — the gap is narrow, which is why Disney sits high despite a smaller audience than YouTube or Netflix.

    • Qwenplace 3

      Commands 9.4% of screens with Hulu, yet its 7% revenue growth barely covers the $5.5B streaming hangover.

      Source ↗
    8 AIs put it here
    Source ↗
  2. 2

    Amazon Prime Video

    4.2% of TV time. Amazon's ad revenue grew 26% to $19.8B, but that covers the whole parent; Prime Video's own revenue is not reported.

    Included it: Claude, ChatGPT, Grok, Gemini, Nova, Kimi, DeepSeek, Qwen. Did not include: MiMo.

    In their lists: Claude: 4 · ChatGPT: 4 · Grok: 4 · Gemini: 4 · Nova · Kimi: 4 · DeepSeek: 4 · Qwen: 6

    What each AI noted 8
    • Claudeplace 4

      4.2% of TV time inside a parent whose ad revenue is growing 26%.

      Source ↗
    • ChatGPTplace 4

      Amazon's advertising business generated $19.8 billion in Q2 2026 revenue, but that figure covers much more than Prime Video advertising.

      Source ↗
    • Grokplace 4

      4.2% of US TV time with the advantage of bundled retail membership

    • Geminiplace 4

      Generates 4.2% of living room viewing while auto-enrolled Prime ad tiers created an estimated $5 billion recurring video ad engine.

    • Nova

      Named differently in its own list: open the full list.

    • Kimiplace 4

      The quiet monetizer: 4.2% of TV time, and its ad engine grew 26% with Thursday Night Football, NBA and NASCAR inventory all sold out.

      Source ↗
    • DeepSeekplace 4

      4.2% of TV time, but Amazon does not disclose Prime Video revenue separately — the attention is real, the monetization is bundled and opaque.

    • Qwenplace 6

      A loss leader that still drives the $200B Prime ecosystem, proving investor trust doesn't need direct streaming margins.

      Source ↗
    8 AIs put it here
    Source ↗
  3. 3

    Paramount+ and Pluto TV

    2.3% of TV time for both services together. Paramount+ revenue rose 16% and subscribers reached 81.6M, while the parent absorbs Warner Bros. Discovery after the Oct 6 deal.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, Kimi, DeepSeek, Qwen. Did not include: Nova.

    In their lists: Claude: 6 · ChatGPT: 5 · Grok: 6 · Gemini: 7 · MiMo: 5 · Kimi: 7 · DeepSeek: 6 · Qwen: 10

    What each AI noted 8
    • Claudeplace 6

      2.3% of TV time, but the company now owns Warner Bros. Discovery after the Oct 6 deal.

      Source ↗
    • ChatGPTplace 5

      Paramount Streaming registered 2.3% of total US TV viewing, while Paramount+ revenue had grown 16% year over year in Q2 2026.

    • Grokplace 6

      2.3% streaming share inside a newly combined Skydance entity still integrating

    • Geminiplace 7

      Pulls 2.3% of living-room viewing, but corporate consolidation under Skydance and a 10% staff cut reflect ongoing restructuring hurdles.

    • MiMoplace 5

      2.3% of TV time for two services — more attention than Peacock, but subs growing only 6%: hours ahead of money.

    • Kimiplace 7

      Paramount+ revenue grew 16% to a record 81.6M subscribers — but the parent now carries a $111B merger and a $6B cost-cutting bill, so investor trust is the question mark.

      Source ↗
    • DeepSeekplace 6

      2.3% of TV time and 9% DTC revenue growth — the gap is modest, but the service is still small relative to its studio peers.

    • Qwenplace 10

      The pioneer of free streaming still pulls in ~2.2% of US screens, but it's being cannibalized by Paramount's own paid push.

    8 AIs put it here
    Source ↗
  4. 4

    Tubi

    1.9% of TV time, one of the few services losing share year over year (-0.3 point, per a tracker). Fox reported Tubi revenue +35%; one AI gave +22%.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, Kimi, DeepSeek, Qwen. Did not include: Nova.

    In their lists: Claude: 7 · ChatGPT: 9 · Grok: 7 · Gemini: 6 · MiMo: 8 · Kimi: 8 · DeepSeek: 7 · Qwen: 4

    What each AI noted 8
    • Claudeplace 7

      1.9% of TV time, a free service close to Peacock's share.

      Source ↗
    • ChatGPTplace 9

      Tubi competes for free, ad-supported viewing, but its parent Fox's consolidated financial results cannot be treated as Tubi-only revenue.

    • Grokplace 7

      1.9% free AVOD share

      Source ↗
    • Geminiplace 6

      commands 1.9% of US TV screens and 22% ad expansion with zero subscription fees, becoming Fox's prime growth vehicle while cable packages shrink.

    • MiMoplace 8

      The only big free streamer losing TV share — down 0.3 points year over year while YouTube took the hours.

    • Kimiplace 8

      1.9% of America's TV time — ahead of Peacock — with viewers paying $0, so attention runs far ahead of money: the purest gap on the list.

    • DeepSeekplace 7

      1.9% of TV time but 35% revenue growth — the fastest revenue growth on this list, which is why its attention-to-growth gap score is unusually favorable.

    • Qwenplace 4

      The FAST kingpin pulls massive viewing hours on a fraction of the budget, printing pure profit for Fox.

      Source ↗
    8 AIs put it here
    Source ↗
  5. 5

    HBO Max

    1.4% of TV time (one AI gave 1.3%). Q2 streaming revenue topped $3B with EBITDA up 63%, but WBD shares stopped trading on Oct 6 after the takeover.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, Kimi, DeepSeek, Qwen. Did not include: Nova.

    In their lists: Claude: 9 · ChatGPT: 6 · Grok: 9 · Gemini: 9 · MiMo: 6 · Kimi: 9 · DeepSeek: 9 · Qwen: 5

    What each AI noted 8
    • Claudeplace 9

      Streaming revenue passed $3B for the first time and EBITDA rose 63%, yet total WBD revenue fell 12% ex-FX.

      Source ↗
    • ChatGPTplace 6

      Warner Bros. Discovery's streaming business grew within a company whose overall Q2 2026 revenue fell 12% excluding foreign exchange effects.

    • Grokplace 9

      1.4% share just as the assets move under Skydance

      Source ↗
    • Geminiplace 9

      Secures only 1.3% of U.S. TV screen time as corporate parent debt and international bundle migrations constrain domestic engagement.

    • MiMoplace 6

      The prestige service that Nielsen's platform chart barely names — its numbers now roll into a 200M+ subscriber combined company.

    • Kimiplace 9

      The prestige brand with just 1.4% of TV time — now a division inside the new Skydance, waiting on $6B of promised synergies.

    • DeepSeekplace 9

      About 1.4% of TV time and flat streaming revenue — the weakest attention-to-growth combination among the major paid streamers.

    • Qwenplace 5

      Printed $677M in profit by cutting costs and merging into Skydance, but its viewing time share lags behind its cash flow.

      Source ↗
    8 AIs put it here
    Source ↗
  6. 6

    Peacock

    Just 1.6% of TV time, down a full point after the World Cup ended. Yet Q2 revenue jumped from $1.2B to $1.9B and it posted its first profit.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, Kimi, DeepSeek, Qwen. Did not include: Nova.

    In their lists: Claude: 8 · ChatGPT: 7 · Grok: 8 · Gemini: 8 · MiMo: see list · Kimi: 6 · DeepSeek: 8 · Qwen: 8

    What each AI noted 8
    • Claudeplace 8

      Lost 1.0 point of share after the World Cup and Love Island USA ended, but is still up 0.2 points year over year.

      Source ↗
    • ChatGPTplace 7

      Peacock's share fell to 1.6% of total TV in August after the World Cup coverage and Love Island USA season ended.

    • Grokplace 8

      1.6% share

      Source ↗
    • Geminiplace 8

      Commands 1.6% of viewing with 18% revenue growth fueled by exclusive sports, yet continues to incur hundreds of millions in quarterly operating deficits.

    • MiMo

      Named differently in its own list: open the full list.

      see list
    • Kimiplace 6

      Only 1.6% of TV time, but the growth story of the year: revenue jumped from $1.2B to $1.9B and the service posted its first profit ever.

      Source ↗
    • DeepSeekplace 8

      1.6% of TV time but 34% revenue growth — Peacock's viewing share is small, yet its revenue is scaling faster than almost any other streamer.

    • Qwenplace 8

      Hit record 1.9% viewing share during live sports, yet it remains the biggest cash drain for Comcast.

    8 AIs put it here
    Source ↗
  7. 7

    The Roku Channel

    2.9% of TV time, a free service ahead of Paramount+, Tubi and Peacock. Roku platform revenue grew 25% to $1.22B, with a record $164M quarterly profit.

    Included it: Claude, ChatGPT, Grok, Gemini, MiMo, Kimi, DeepSeek. Did not include: Nova, Qwen.

    In their lists: Claude: 5 · ChatGPT: 10 · Grok: 5 · Gemini: 5 · MiMo: 7 · Kimi: 5 · DeepSeek: 5

    What each AI noted 7
    • Claudeplace 5

      2.9% of US TV time, a free service built around ads and ahead of Paramount+ and Peacock.

      Source ↗
    • ChatGPTplace 10

      Roku's distribution platform and free streaming channel compete for viewing time, but platform revenue is not the same thing as channel revenue.

    • Grokplace 5

      2.9% share as free ad-supported viewing continues to climb

      Source ↗
    • Geminiplace 5

      Outranks Paramount and Tubi with 2.9% of all American television watch-time by using its dominant smart-TV home screen real estate.

    • MiMoplace 7

      3.0% of US TV time on a device maker that just turned that attention into 164 million of quarterly profit.

    • Kimiplace 5

      2.9% of all US TV time — more than Peacock and Max combined — with platform revenue up 25% and the stock up 38% this year.

      Source ↗
    • DeepSeekplace 5

      2.9% of TV time and 25% platform revenue growth — one of the few services where viewing share and revenue growth are both rising fast.

    7 AIs put it here
    Source ↗
  8. 8

    Apple TV+

    Nielsen does not report it separately; it sits inside 'Other streaming' (7.1%). Apple reports no revenue line for it, so the gap cannot be measured.

    Included it: Claude, ChatGPT, Gemini, MiMo, Kimi, Qwen. Did not include: Grok, Nova, DeepSeek.

    In their lists: Claude: 10 · ChatGPT: 8 · Gemini: 10 · MiMo: 9 · Kimi: 10 · Qwen: 9

    What each AI noted 6
    • Claudeplace 10

      No separate Nielsen share or revenue figure turned up in this research.

    • ChatGPTplace 8

      Apple's parent-company scale is enormous, but Apple does not report a directly comparable standalone Apple TV+ revenue-growth figure in its standard results.

      Source ↗
    • Geminiplace 10

      Registers just 0.4% of total television time despite prestige Emmy recognition, treating streaming as an ecosystem retention feature rather than a standalone profit center.

    • MiMoplace 9

      The streamer that Nielsen's monthly chart still doesn't name — trust from the market, invisibility on the TV screen.

    • Kimiplace 10

      The largest service Nielsen cannot see: hidden inside 'Other streaming' (7.1% of TV), it is the ranking's official blind spot.

    • Qwenplace 9

      Wins Emmys with a microscopic ~0.3% viewing share, sustained entirely by the iPhone's $100B+ profit margins.

    6 AIs put it here
    Source ↗

More about the top three ↓

02More about the top three

The ranking is above. Here is more about the three places at the top: what they are, why they are here, and what is worth knowing.

The three are not measured alike: Disney's 4.8% is streaming only, Paramount's 2.3% adds two services together, Prime Video's 4.2% is quoted from June, and only Disney reports its own streaming profit.

1Disney+ and Hulu (Disney Streaming)

No. 1 — Disney+ and Hulu (Disney Streaming). On the lists of 8 of 9 AIs; median place there: 3. Its viewing share is smaller than YouTube's or Netflix's, but its streaming business now makes real profit and keeps growing.

Did you know

  • Hulu began in 2007 as a joint venture of News Corp (Fox) and NBCUniversal, with Disney's ABC joining in 2009. Disney now owns it outright, after buying Comcast's last 33% stake.

    Source ↗
What it is
Disney's streaming service: Disney+ and Hulu together.
Its edge
Reports its own streaming profit, which more than doubled to $712 million.
Who should know
Useful for anyone asking whether streaming hours really turn into profit.
  • Share of US TV time4.8% of TV time

Wikipedia · Wikidata

Why it is here

  • Disney's streaming profit more than doubled, to $712 million in the quarter ended June 27, 2026. A year earlier it was $329 million. Operating margin was 12.9%. Disney is the leader of the three on the growth side too.

    Source ↗

  • Disney+ and Hulu revenue rose 11% to $5.53 billion. Subscriptions grew 15% to $4.72 billion. Ads grew only 3%, to $851 million. Most of the growth comes from what viewers pay, not from ads.

    Source ↗
History

  • In 2019 Disney took operational control of Hulu, but Comcast kept a stake. Disney paid Comcast an $8.6 billion minimum in December 2023, then $438.7 million more in June 2025 to settle a valuation dispute.

    Source ↗
Keep in mind

  • Disney is folding Hulu into the Disney+ app. A critic expects higher prices and fewer choices, and says Disney+ is more convoluted than Hulu. He also notes Disney+ lost over $10 billion before turning profitable.

    Source ↗
Where to go further

  • Open the Disney bundle page and compare the ad-supported and ad-free Disney+ and Hulu prices. Check the price shown at checkout, because prices and offers change.

    Source ↗

Video: How YouTube Beat Netflix And Disney In The Streaming Wars · CNBC

Compare the top three ↓

2Amazon Prime Video

No. 2 — Amazon Prime Video. On the lists of 8 of 9 AIs; median place there: 4. It gets a large share of TV time, but Amazon hides its own revenue inside a bigger company, so the money side stays unclear.

Amazon Prime Video example screenshot
Amazon · Public domain · Wikimedia Commons

Did you know

  • Prime Video's most-watched Thursday Night Football game was Lions vs. Cowboys on Dec. 4, 2025. It averaged 19.39 million viewers and peaked at 22.18 million, and the earlier record was 17.76 million.

    Source ↗
What it is
Amazon's video service, bundled with its Prime membership.
Its edge
Has more TV time than Paramount's two services, backed by sports like Thursday Night Football.
Who should know
Useful to know that big viewing can hide behind a parent company's numbers.
  • Share of US TV time4.2% of TV time

Wikipedia · Wikidata

Why it is here

  • Prime Video had 4.2% of US TV viewing time in Nielsen's June 2026 Gauge. That is ahead of the Roku Channel at 3.0% and Peacock at 2.3%.

    Source ↗

  • Amazon's advertising revenue grew 26% to $19.8 billion in the second quarter of 2026, up from $15.7 billion a year earlier. This is for all of Amazon, not only Prime Video. Prime Video's own revenue is not reported.

    Source ↗
History

  • Prime Video started on September 7, 2006, as Amazon Unbox, a download store. It was renamed Amazon Video on Demand in 2008. In April 2016 Amazon split it from Prime in the US, at $8.99 a month.

    Source ↗
Keep in mind

  • Prime Video began showing ads on January 29, 2024. Members pay an extra $3 per month to remove them. A California resident filed a class action lawsuit calling the ad plan "deceptive".

    Source ↗
Where to go further

  • Read Amazon's announcement of Prime Video Ultra, the $4.99 ad-free plan. See what it adds: up to five streams, 100 downloads, and 4K. Then decide if you need it.

    Source ↗

Video: How To Use Amazon Prime Video - Tutorial For Beginners ✅ · Techoist

Compare the top three ↓

3Paramount+ and Pluto TV

No. 3 — Paramount+ and Pluto TV. On the lists of 8 of 9 AIs; median place there: 6. It has the smallest share of the three, and its parent is busy absorbing a huge merger and cutting costs.

Did you know

  • Pluto TV, the free-channel service, was bought by Viacom in 2019 for $340 million. Universal Music's earlier investment in the startup paid off in that sale.

    Source ↗ ✓ confirmed by several AIs
What it is
Paramount's paid service plus Pluto TV, its free channels service.
Its edge
Revenue grew 16% and it reached 81.6 million subscribers.
Who should know
Useful for seeing how a merger and cost cuts can weigh on a service.
  • Share of US TV time2.3% of TV time
Keep in mind

  • Prices rose on January 15, 2026: Essential went up $1 to $8.99 and Premium up $1 to $13.99 a month. Free trials are being retired, and the same page says a seven-day trial was still offered on the website.

    Source ↗
What people say

  • prioritize quality growth that delivers strong returns. — Paramount (CEO David Ellison's team), explaining why free trials are going away

    Source ↗
Where to go further

  • Open Paramount Skydance's Q2 2026 quarterly report and search for Paramount+. Note that the report covers the whole company, not Pluto TV alone.

    Source ↗
Compare the top three ↓

The top three side by side

Disney+ and Hulu (Disney Streaming)Amazon Prime VideoParamount+ and Pluto TV
In the AIs' lists8 / 98 / 98 / 9
Share of US TV time4.8% of TV time4.2% of TV time2.3% of TV time
Put first by———

Places with the same number of AIs are ordered by their average place in the AIs' own lists.

More ratings

03Worth knowing

What the AIs noticed while building the list.

YouTube's 15.8% is more than Netflix's 7.7% and more than Disney's 4.8% plus Prime Video's 4.2% combined. It set the record in a month when total TV use fell 4.4%.

Noticed by:
Included it: Claude, Grok, MiMo, Kimi. Did not include: ChatGPT, Gemini, Nova, DeepSeek, Qwen.
Source ↗

Netflix had the second-largest share of viewing time while its stock fell to a 52-week low: viewing hours do not guarantee investor trust.

Noticed by:
Included it: Claude, Grok, MiMo, Kimi. Did not include: ChatGPT, Gemini, Nova, DeepSeek, Qwen.
Source ↗

Peacock is the reverse of Netflix: just 1.6% of TV time, but revenue went from $1.2B to $1.9B and it turned its first quarterly profit.

Noticed by:
Included it: MiMo, Kimi, DeepSeek. Did not include: Claude, ChatGPT, Grok, Gemini, Nova, Qwen.
Source ↗

August is the last Gauge under the current method. Nielsen will publish September and October together after a methodology change, so ranks may shift.

Noticed by:
Included it: Claude, Grok, MiMo, Kimi. Did not include: ChatGPT, Gemini, Nova, DeepSeek, Qwen.
Source ↗

04Questions people ask

What is the most watched streaming service?

YouTube, with a record 15.8% of US TV viewing time in August 2026. Netflix is second at 7.7% and remains #1 among paid services.

Most watched streaming services 2026

In August 2026: YouTube 15.8%, Netflix 7.7%, Disney Streaming 4.8%, Prime Video 4.2% and The Roku Channel 2.9%. Streaming overall reached 49.6% of US TV time.

Why do sources give Disney 4.8% or 9.3%?

4.8% covers only Disney+, Hulu and ESPN+. 9.3% is Nielsen's media-group table, which adds ABC and ESPN cable viewing.

Netflix layoffs 2026

On October 14, 2026, Netflix cut about 1,000 jobs, roughly 6% of staff. Its Q3 operating margin was 34.6%, up from 28.2%.

05How we counted

In plain words, no formulas.

1The question

Top 10 Streaming Services by Viewers' Time vs. Revenue Growth vs. Investor Trust

2Why this topic

The reader gets three rankings side by side that no single table shows: most watched, fastest growing and most trusted by investors.

3Where it applies

Global streaming industry, with US TV viewing share as the open baseline

4What we looked at

  • Share of US TV viewing time (Nielsen, The Gauge)
  • Revenue growth in the latest quarter (company filings)
  • Share price change since October 14, 2026
  • Gap between the viewing-time rank and the growth rank
  • Nielsen, The Gauge (August 2026, released Oct 22, 2026) — Share of total US TV-screen viewing time by service; the order of this list
  • Company quarterly reports (Netflix, Disney, Alphabet, Amazon, Roku, Paramount, Comcast, WBD) — Revenue growth in the latest reported quarter; the quarter differs by company
  • Yahoo Finance price history — Parent share price since October 14, 2026 (investor trust); found reliably only for Netflix

5Who ranked

The leading AIs, each building its own list of ten independently and naming a source for every place: Claude, ChatGPT, Grok, Gemini, Nova, MiMo, Kimi, DeepSeek, Qwen.

6How the places were set

The same entry written differently by different AIs was counted as one. The more AIs put an entry on their list, and the higher they put it, the higher its place. "AI agreement" shows how many of the AIs had it on their own list. Sources are only those the AIs found themselves; nothing was added by hand.

06Each AI's own list

🇺🇸 Claude10 places · 1 notes

The same question, answered by Claude alone. The final list above combines all the AIs.

  1. 1
    YouTube

    15.8% of all US TV time, more than twice Netflix's share, and a record.

    Source ↗
  2. 2
    Disney (Disney+, Hulu, ESPN+)

    Third in viewing time (4.8%) but streaming operating income more than doubled to $712M.

  3. 3
    Netflix

    The second most watched service (7.7%) with revenue up 12% and a record $4.8B of buybacks, but shares at their lowest since August 2024.

    Source ↗
  4. 4
    Amazon Prime Video

    4.2% of TV time inside a parent whose ad revenue is growing 26%.

    Source ↗
  5. 5
    The Roku Channel

    2.9% of US TV time, a free service built around ads and ahead of Paramount+ and Peacock.

    Source ↗
  6. 6
    Paramount+ and Pluto TV

    2.3% of TV time, but the company now owns Warner Bros. Discovery after the Oct 6 deal.

    Source ↗
  7. 7
    Tubi

    1.9% of TV time, a free service close to Peacock's share.

    Source ↗
  8. 8
    Peacock

    Lost 1.0 point of share after the World Cup and Love Island USA ended, but is still up 0.2 points year over year.

    Source ↗
  9. 9
    HBO Max (Warner Bros. Discovery)

    Streaming revenue passed $3B for the first time and EBITDA rose 63%, yet total WBD revenue fell 12% ex-FX.

    Source ↗
  10. 10
    Apple TV

    No separate Nielsen share or revenue figure turned up in this research.

What Claude noticed

Nielsen says the September Gauge will use a different counting method, so the August numbers are the last under the current one and may not compare cleanly.

Source ↗
🇺🇸 ChatGPT10 places · 1 notes

The same question, answered by ChatGPT alone. The final list above combines all the AIs.

  1. 1
    YouTube, United States, August 2026

    YouTube alone captured 15.8% of all US television viewing—more than twice Netflix's 7.7%.

  2. 2
    Netflix, global streaming service, October 2026

    Netflix generated $12.874 billion in quarterly revenue, but its US television-viewing share was less than half YouTube's.

    Source ↗
  3. 3
    Disney Streaming, United States, August 2026

    Disney's streaming distributor category captured 4.8% of total US TV viewing, while the wider Disney company generated $25.248 billion in fiscal-quarter revenue.

  4. 4
    Amazon Prime Video, United States

    Amazon's advertising business generated $19.8 billion in Q2 2026 revenue, but that figure covers much more than Prime Video advertising.

    Source ↗
  5. 5
    Paramount+, United States, August 2026

    Paramount Streaming registered 2.3% of total US TV viewing, while Paramount+ revenue had grown 16% year over year in Q2 2026.

  6. 6
    HBO Max, United States

    Warner Bros. Discovery's streaming business grew within a company whose overall Q2 2026 revenue fell 12% excluding foreign exchange effects.

  7. 7
    Peacock, United States, August 2026

    Peacock's share fell to 1.6% of total TV in August after the World Cup coverage and Love Island USA season ended.

  8. 8
    Apple TV+, global streaming service

    Apple's parent-company scale is enormous, but Apple does not report a directly comparable standalone Apple TV+ revenue-growth figure in its standard results.

    Source ↗
  9. 9
    Tubi, United States

    Tubi competes for free, ad-supported viewing, but its parent Fox's consolidated financial results cannot be treated as Tubi-only revenue.

  10. 10
    The Roku Channel, United States

    Roku's distribution platform and free streaming channel compete for viewing time, but platform revenue is not the same thing as channel revenue.

What ChatGPT noticed

Netflix's 34.6% Q3 2026 operating margin demonstrates that substantial attention can be monetized profitably. However, its approximately $2.7 billion revised 2026 advertising forecast shows that an expanding advertising business can still miss its own growth targets.

Source ↗
🇺🇸 Grok10 places

The same question, answered by Grok alone. The final list above combines all the AIs.

  1. 1
    YouTube (Alphabet)

    Record 15.8% of all US TV time—more than double Netflix—while overall TV viewing fell

  2. 2
    Netflix

    Second in pure streaming hours at 7.7% with still-double-digit revenue growth and industry-leading margins, yet investor trust remains low after ad cut and layoffs

  3. 3
    Disney streaming (Disney+, Hulu, ESPN+)

    Combined 4.8% of TV time; parent holds stronger overall distributor share via linear assets

  4. 4
    Amazon Prime Video

    4.2% of US TV time with the advantage of bundled retail membership

  5. 5
    Roku Channel

    2.9% share as free ad-supported viewing continues to climb

    Source ↗
  6. 6
    Paramount (Paramount+ / Pluto)

    2.3% streaming share inside a newly combined Skydance entity still integrating

  7. 7
    Tubi

    1.9% free AVOD share

    Source ↗
  8. 8
    Peacock

    1.6% share

    Source ↗
  9. 9
    Warner Bros. Discovery streaming (HBO Max / Discovery+)

    1.4% share just as the assets move under Skydance

    Source ↗
  10. 10
    Other streaming

    Collective 7.1% of remaining streaming minutes

🇺🇸 Gemini10 places

The same question, answered by Gemini alone. The final list above combines all the AIs.

  1. 1
    YouTube (Alphabet)

    Monopolizing 15.8% of American TV screens while driving 14% ad growth, converting creator culture into Wall Street's safest entertainment asset.

  2. 2
    Netflix

    Captures 7.7% of TV watch-time with industry-leading $12.87 billion quarterly revenue, but a cut in ad guidance from $3.0B to $2.7B sent shares down 4.2%.

  3. 3
    Disney Streaming (Disney+ & Hulu)

    Holds 4.8% standalone streaming share and 9.3% media distributor share, finally turning DTC profitable with a 15% revenue lift.

  4. 4
    Prime Video (Amazon)

    Generates 4.2% of living room viewing while auto-enrolled Prime ad tiers created an estimated $5 billion recurring video ad engine.

  5. 5
    The Roku Channel

    Outranks Paramount and Tubi with 2.9% of all American television watch-time by using its dominant smart-TV home screen real estate.

  6. 6
    Tubi (Fox Corporation)

    commands 1.9% of US TV screens and 22% ad expansion with zero subscription fees, becoming Fox's prime growth vehicle while cable packages shrink.

  7. 7
    Paramount Streaming (Paramount+ & Pluto TV)

    Pulls 2.3% of living-room viewing, but corporate consolidation under Skydance and a 10% staff cut reflect ongoing restructuring hurdles.

  8. 8
    Peacock (Comcast)

    Commands 1.6% of viewing with 18% revenue growth fueled by exclusive sports, yet continues to incur hundreds of millions in quarterly operating deficits.

  9. 9
    Max (Warner Bros. Discovery)

    Secures only 1.3% of U.S. TV screen time as corporate parent debt and international bundle migrations constrain domestic engagement.

  10. 10
    Apple TV+

    Registers just 0.4% of total television time despite prestige Emmy recognition, treating streaming as an ecosystem retention feature rather than a standalone profit center.

🇨🇳 MiMo9 places · 2 notes

The same question, answered by MiMo alone. The final list above combines all the AIs.

  1. 1
    YouTube(Alphabet)

    15.8% of US TV time — a platform record and twice Netflix's 7.7% — achieved while overall TV use fell 4.4%.

  2. 2
    Netflix

    7.7%of TV time and just +2% view hours — its 12% revenue growth is being bought with prices and ads, not hours.

    Source ↗
  3. 3
    Disney+ and Hulu (Disney Streaming)

    4.8% of TV time for Disney Streaming — and Disney the distributor jumped back to No. 2 overall (9.3%) after the World Cup.

  4. 4
    Prime Video (Amazon)

    Amazon grew revenue 20% to 200.6B while Prime Video quietly sat at platform-best TV share — money far ahead of its hours.

    Source ↗
  5. 5
    Paramount+(Paramount Streaming with Pluto TV)

    2.3% of TV time for two services — more attention than Peacock, but subs growing only 6%: hours ahead of money.

  6. 6
    HBO Max (Paramount Skydance)

    The prestige service that Nielsen's platform chart barely names — its numbers now roll into a 200M+ subscriber combined company.

  7. 7
    The Roku Channel (Roku)

    3.0% of US TV time on a device maker that just turned that attention into 164 million of quarterly profit.

  8. 8
    Tubi(Fox)

    The only big free streamer losing TV share — down 0.3 points year over year while YouTube took the hours.

  9. 9
    AppleTV+

    The streamer that Nielsen's monthly chart still doesn't name — trust from the market, invisibility on the TV screen.

What MiMo noticed

Netflixwins money faster than hours: view hours grew just 2% in H1 2026 while revenue grew 12% and the stock is down 50% from its peak — the market is pricing the gap, not the margin.

Source ↗

Peacockis the inverse Netflix: 1.6% of TV time but subscribers +17% to 48 million and two consecutive profitable quarters after years of losses — growth without scale.

Source ↗
🇨🇳 Kimi10 places · 1 notes

The same question, answered by Kimi alone. The final list above combines all the AIs.

  1. 1
    YouTube (2026)

    Double Netflix's share of America's TV time — a record 15.8% versus 13.1% a year earlier — with ad revenue still growing double digits.

  2. 2
    Netflix (2026)

    Still #1 in paid streaming at 7.7% of TV time — but investors have wiped out ~$250B from its peak value: the stock is down 41% in a year and hit a 52-week low days after its layoffs.

    Source ↗
  3. 3
    Disney+ / Hulu (2026)

    4.8% of TV time with the flywheel finally paying: streaming operating income more than doubled to $712M, and the buyback rose to $9B.

    Source ↗
  4. 4
    Prime Video (2026)

    The quiet monetizer: 4.2% of TV time, and its ad engine grew 26% with Thursday Night Football, NBA and NASCAR inventory all sold out.

    Source ↗
  5. 5
    The Roku Channel (2026)

    2.9% of all US TV time — more than Peacock and Max combined — with platform revenue up 25% and the stock up 38% this year.

    Source ↗
  6. 6
    Peacock (2026)

    Only 1.6% of TV time, but the growth story of the year: revenue jumped from $1.2B to $1.9B and the service posted its first profit ever.

    Source ↗
  7. 7
    Paramount+ / Pluto TV (2026)

    Paramount+ revenue grew 16% to a record 81.6M subscribers — but the parent now carries a $111B merger and a $6B cost-cutting bill, so investor trust is the question mark.

    Source ↗
  8. 8
    Tubi (2026)

    1.9% of America's TV time — ahead of Peacock — with viewers paying $0, so attention runs far ahead of money: the purest gap on the list.

  9. 9
    Max / Discovery+ (Warner streaming, 2026)

    The prestige brand with just 1.4% of TV time — now a division inside the new Skydance, waiting on $6B of promised synergies.

  10. 10
    Apple TV+ (2026)

    The largest service Nielsen cannot see: hidden inside 'Other streaming' (7.1% of TV), it is the ranking's official blind spot.

What Kimi noticed

Peacock is the ranking's biggest positive surprise: just 1.6% of TV time but revenue up from $1.2B to $1.9B and its first-ever quarterly profit (+$189M EBITDA), powered by the World Cup, NBA and Love Island USA.

Source ↗
🇨🇳 DeepSeek10 places

The same question, answered by DeepSeek alone. The final list above combines all the AIs.

  1. 1
    YouTube (2026)

    15.8% of all US TV viewing — nearly double Netflix — and its ad revenue is still growing at a low-double-digit pace, making it the clearest case of attention and money moving in the same direction.

  2. 2
    Netflix (2026)

    7.7% of TV time but a 34.6% operating margin — Netflix earns far more per viewing hour than anyone else, which is why its attention-to-growth gap score is strong even as revenue growth slows.

  3. 3
    Disney Streaming (Disney+, Hulu, ESPN+) (2026)

    4.8% of TV time and an 11% revenue growth rate that roughly matches its viewing share — the gap is narrow, which is why Disney sits high despite a smaller audience than YouTube or Netflix.

  4. 4
    Prime Video (2026)

    4.2% of TV time, but Amazon does not disclose Prime Video revenue separately — the attention is real, the monetization is bundled and opaque.

  5. 5
    The Roku Channel (2026)

    2.9% of TV time and 25% platform revenue growth — one of the few services where viewing share and revenue growth are both rising fast.

  6. 6
    Paramount Streaming (Paramount+, Pluto TV) (2026)

    2.3% of TV time and 9% DTC revenue growth — the gap is modest, but the service is still small relative to its studio peers.

  7. 7
    Tubi (2026)

    1.9% of TV time but 35% revenue growth — the fastest revenue growth on this list, which is why its attention-to-growth gap score is unusually favorable.

  8. 8
    Peacock (2026)

    1.6% of TV time but 34% revenue growth — Peacock's viewing share is small, yet its revenue is scaling faster than almost any other streamer.

  9. 9
    HBO Max / Warner Bros. Discovery Streaming (2026)

    About 1.4% of TV time and flat streaming revenue — the weakest attention-to-growth combination among the major paid streamers.

  10. 10
    Pluto TV (2026)

    Included within Paramount Streaming's 2.3% share, Pluto TV is the free ad-supported piece — its viewing time is real, but its revenue per hour is lower than the paid services above it.

🇨🇳 Qwen10 places · 2 notes

The same question, answered by Qwen alone. The final list above combines all the AIs.

  1. 1
    YouTube (Alphabet)

    Captures 15.8% of all US TV screens, but its ad revenue is so massive it funds Alphabet's entire AI war.

  2. 2
    Netflix

    Holds 7.7% of viewing time and posts a 34.6% profit margin, but investors punished its slowing subscriber growth.

  3. 3
    Disney+ (Bundle)

    Commands 9.4% of screens with Hulu, yet its 7% revenue growth barely covers the $5.5B streaming hangover.

    Source ↗
  4. 4
    Tubi (Fox)

    The FAST kingpin pulls massive viewing hours on a fraction of the budget, printing pure profit for Fox.

    Source ↗
  5. 5
    Max (WBD)

    Printed $677M in profit by cutting costs and merging into Skydance, but its viewing time share lags behind its cash flow.

    Source ↗
  6. 6
    Amazon Prime Video

    A loss leader that still drives the $200B Prime ecosystem, proving investor trust doesn't need direct streaming margins.

    Source ↗
  7. 7
    Paramount+

    Viewing share is flat at ~3%, but its 17% revenue growth under Skydance shows pricing power is finally working.

    Source ↗
  8. 8
    Peacock (NBCU)

    Hit record 1.9% viewing share during live sports, yet it remains the biggest cash drain for Comcast.

  9. 9
    Apple TV+

    Wins Emmys with a microscopic ~0.3% viewing share, sustained entirely by the iPhone's $100B+ profit margins.

  10. 10
    Pluto TV (Paramount)

    The pioneer of free streaming still pulls in ~2.2% of US screens, but it's being cannibalized by Paramount's own paid push.

What Qwen noticed

FAST (Free Ad-Supported Streaming TV) platforms like Tubi and Pluto TV now capture more combined viewing time than many premium SVODs, yet they operate on a fraction of the content budget.

Source ↗

Paramount+ achieved 17% revenue growth by hiking prices in early 2026, proving that subscriber ARPU increases can temporarily mask flat viewing time shares in the eyes of investors.

Source ↗