2026年 最も価値のあるアパレルブランドと実際の売上

価値は3位（$27.3bn）、ブランド強度は2位（BSI 89.9）ですが、売上は最大（$46.4bn）です。そのため、売上1ドルあたりのブランド価値は約59セントにすぎません。

ブランド・ファイナンスの$27.3bnという評価額は、ナイキ社のFY2025売上$46.3bnの1年分にも届きません。

Brand value $27.3bn on ~$46bn revenue; BSI 89.9 second-highest but value declined

Still awarded a massive $27.5 billion valuation and 88.5 BSI despite wholesale revenues stalling at $51.4 billion and brand value sinking 12% in consecutive revisions.

The second-strongest brand in the world sells $46.4bn a year — and is valued at only 0.6 times its own sales.

Nike sells $46.3bn but is valued at $27.3bn — 0.59x — even though its BSI, 89.9, is second only to Dior.

価値は10位で$11.3bn、BSIはわずか71.5ですが、グループの売上はシャネルより多く、約¥3.96tnです。為替を1ドル¥150と仮定すると、約$26bnです。

親会社ファーストリテイリングの2026年度売上が16.6%増の¥3.96tnに達したことで、このブランドの価値も増えました。

Brand value rose 12% to $11.3bn, entering global top 10 while group sales hit record

Pumps out ¥3.1 trillion ($20.8B) in LifeWear volume across 2,400 stores, but carries a conservative $11.8 billion brand valuation (0.57x ratio).

Tenth in brand value at $11.3bn while its parent sold 3.96tn yen — and Kantar values the same name at $24.6bn.

Uniqlo ranks 10th by brand value but its BSI is only 71.5/100, far below its real sales scale of about $25bn.

ブランド価値では4位ですが、2025年の公表売上は€16.0bnでした。ブランドの評価額が、1年分の売上を上回っています。

Brand value rose 6% to $21.2bn while many luxury peers fell; high pricing power

A stellar 89.2 Brand Strength Index and $24.2 billion valuation yields a 1.50x ratio against €15.1 billion ($16.2B) in revenue, driven by quota-limited Birkin scarcity.

16bn euros of sales carrying $21.2bn of brand value — a 1.25x premium, and the only top-five name where value and sales both rose.

Hermès is valued at $21.2bn on $19.0bn of sales — 1.12x — one of the closest value-to-sales matches among luxury leaders.

ブランド価値は5%増の$18.9bnになりました。親会社インディテックスの報告売上は3.2%増（為替の影響を除くと7%増）です。

Brand value $18.9bn (+5%) on Inditex group sales of €39.9bn (Zara concept ~€28bn)

Moves an enormous €26.2 billion in standalone apparel sales, yet its brand value sits at just $17.1 billion—a modest 0.61x multiple that undervalues its physical cash flow.

The world's biggest fashion retailer — 39.9bn euros and 5,460 stores — ranks only sixth in brand value at $18.9bn.

Zara’s brand is valued at $18.9bn while its parent sells €39.9bn — a ratio of only 0.41x, the biggest “value under sales” gap in the top 10.

価値では7位（$18.9bn、+2%）ですが、売上は10%増えて過去最高の€24.8bnに達しました。事業の伸びに比べ、価値の伸びははるかに遅いのです。

推定ブランド価値は2.2%増の約$18.9bnになりました。グループの売上はユーロ建てで5%増、営業利益は54%増でした。

Brand value $18.9bn on €24.8bn revenue; value rose while Nike’s fell

Operating profit rose 54% and sales hit a record 24.8bn euros — and the brand moved just 2%, to $18.9bn.

Adidas brand value rose only 2.2% while real sales grew 13% currency-neutral — brand value is lagging the sales recovery.

ブランド価値では5位ですが、非公開企業の売上推定は、上場企業の監査済み売上と直接比べることはできません。

Brand value +6% to $19.9bn; strong BSI despite not being pure apparel

Operating as a private foundation with CHF 10.1 billion in sales, its $11.5 billion brand valuation and 90.4 BSI rank it as the highest-equity luxury label per product sold.

A watch brand is valued at $19.9bn against roughly $14bn of watch sales — 1.42x, and it sits ahead of Zara and Adidas in an “apparel” table.

32位で、価値は8%減の$2.9bnです。売上は4%増（有機的には7%増）の$6.3bnでした。

Sales up 6.6% to $6.68bn while brand value fell 8% to $2.9bn — the clearest opposite-direction pair in the whole top 50.